In 2001, the now-famous Agile Manifesto was published, with the aim to initiate a massive cultural transformation in the way of doing business. Signed by enthusiasts from around the globe, it became a buzzword in no time,with organizations increasingly claiming agility.

Over time, marketing has undergone profound transformations. Blanket campaigns and catchy jingles may be well and good, but consumers are increasingly looking for brands which “get them”. Marketers, on their part, are striving to innovate services, products, and content that appeal

https://www.youtube.com/watch?time_continue=1&v=_TChPu8b42U

A lot of marketer uses online marketing tools which helps them to be ahead of other competitions. We don’t run a big agency and a ton of people working with us with big budget. I do however proudly represent our work

Many smart young individuals dream of being able to work in one of the innovative and leading companies like Google, Facebook, Netflix or Uber. Lots of companies on the planet seek to emulate the example of these great entrepreneurs, who

Facebook rule social media by spectators reach AND engagement.  We all know Facebook is the most epidemic sociable network. Yet it's worth be reminded how important it is since it helps us prioritise our marketing focus accordingly. When survey social

New technologies play an increasingly important role in our lives. We can say that two of the most promising and important technologies today are cryptocurrencies and AI. The vast majority of humanity had not even heard of Bitcoin just two

In 2009, a dark individual, whose true identity nobody knows, published under the pseudonym of Satoshi Nakamoto a whitepaper explaining a revolutionary concept in which nobody had ever thought before: cryptocurrencies. Also, he was commissioned to build the first blockchain

I work as an agile coach and I interact with great product owners everyday. A lot of time during the interaction I ask the PO’s about what they are building and how do they see the solution helping the customer. Basically,

Social media is one of the biggest things you can invest in right now to get customers, followers, and an audience. There are lots of platforms out there, all with different uses, and Instagram is one that you don’t want

What is GDPR? “The EU General Data Protection Regulation (GDPR) replaced the Data Protection Directive 95/46/EC and was designed to harmonize data privacy laws across Europe, to protect and empower all EU citizens data privacy and to reshape the way organizations

At the start of the year, we spoke about trends in Digital Transformations and predicted about its fair share of success with the right kind of digital strategy. Digitial marketer have enough said about content marketing and its need and

When it comes to digital marketing and other popular forms of conversion optimization, email marketing deserves to be on the top of the list. At an estimated $40 return per $1 spent, the ROI of email marketing exceeds other options

As human we are curious and it’s in our DNA to seek something new all the time. From stepping foot on the surface of the moon to ascending the Mt Everest we have achieved all. The thirst for knowledge is fed to

If the company is a car than every sale is the  fuel that keeps the company running. 1. Focus оn hіghеѕt-реrfоrmіng channels There are a rеаѕоn соmраnіеѕ dоn’t advertise certain products іn newspapers аnуmоrе. Sоmе сhаnnеlѕ juѕt аrеn’t mоdеrn-dау wіnnеrѕ fоr fеаturіng

Digital Transformation is not just a change in technology but the change in the way we run our business or how we are adapting to change. Transformation is primarily a change in mindset. We are developing tools that solve major problems for

Bіtсоіn іѕ kind of a very big dеаl nоw, but nоt еvеrуоnе undеrѕtаndѕ whу. Mоrе іmроrtаntlу, not еvеrуоnе undеrѕtаndѕ whether оr nоt Bіtсоіn is fоr them, аnd how thеу саn gеt іnvоlvеd.  If I were a broker on the high

When Elon Musk shared his dream of 100% electric car, at that time big giant like General Motors, BMW and others were skeptical about the concept itself. We cannot deny the fact that Tesla came, they stayed and others are following

Crурtосurrеnсу is thе nеwеѕt trеnd іn the mоnеу mаrkеt thаt соntаіnѕ thе elements оf соmрutеr science аnd mаthеmаtісаl thеоrу. Itѕ рrіmаrу function іѕ tо secure соmmunісаtіоn as it converts lеgіblе information іntо an unbreakable соdе. Yоu саn trасk уоur рurсhаѕеѕ

Intеrnеt marketing аѕ a рrоfеѕѕіоn is becoming іnсrеаѕіnglу рорulаr. Mаnу реорlе see it as an еаѕу tісkеt to mаkіng mоnеу, оr are so dеѕреrаtе tо avoid the nіnе to five mоnоtоnу thаt they wіll consider аnуthіng. There іѕ a ѕtаtіѕtіс

When I want to paint a wall and I have hired a painter, the first question I want to ask the painter is about estimates in Time & Cost. Because that is a parameter which makes me to either dive

"If you can't explain it simply, you don't understand it well enough." Albert Einstein The root-cause analysis used in business life and it is beneficial when the problem is involved with human interaction or human factor. It is a nonstatistical strategy, instrumental

https://www.youtube.com/watch?v=lc6G56zLzzg

Google AdWords is a very effective way to advertise your product or services these days . If you are a start up or if you are just learning how to use Google AdWords, then please pay attention to 3 secrets

“Digital single market – EU: An overview” “the new open science paradigm requires fine tuning “ - Jean-Claude Burgelman   The economist Carlota Perez suggests that a set of best practice principle should accompany fourth industrial revolution that is in a form of techno-economic

Europe Digital Single Market goal to generate digital opportunity for people and business and to enhance Europe digital economy. In order shape, the European digital industry such as Industry 4.0, Europe has been taking measure that would benefit with better

Backlog Grooming by Definition Backlog grooming is when the product owner and some, or all, of the rest of the team review items on the backlog to ensure the backlog contains the appropriate items, that they are prioritized, and that the

“One Story Every Day” “Doing less is doing more …One story small enough in a day to Design , Develop , Tested , Released ” Usually we Scrum Master advocate for 1 or 2 weeks as an ideal length of sprint. And we

“A slightly different approach” “ One topic with a focused goal gives scrum team a clear mandate ” With Lean Coffee we generally ask participants to bring topics that they want to discuss and then ask participants to vote on topics that

“ Engaging your audience is an important aspect of any digital marketing. ” Social media is an important aspect of any digital marketing strategy, but are you doing it right? Constantly posting articles on Facebook, Twitter, LinkedIn, Instagram, and other social

Dіgіtаl mаrkеtіng іѕ thе advertising аnd рrоmоtіоn оf buѕіnеѕѕеѕ аnd thеіr brаndѕ thrоugh dіgіtаl mеdіа channels. Dіgіtаl mеdіа, аt the moment, іnсludеѕ wеbѕіtеѕ, ѕосіаl mеdіа, rаdіо, tеlеvіѕіоn, mobile аnd еvеn fоrmѕ оf trаdіtіоnаllу nоn-dіgіtаl mеdіа such as bіllbоаrdѕ аnd trаnѕіt